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Sue Bethanis, Ed.D.

Executive Coach & CEO/Founder
sueb@mariposaleadership.com

Bio

Mariposa Leadership; has coached 400+ tech executives + has led the Mariposa team for 28+ years

Sue Bethanis, Ed.D., is the CEO/Founder of Mariposa Leadership, Inc., a 15-person San Francisco- based firm, which provides executive coaching and design thinking to high-tech leaders. She is the author of the well-received business book Leadership Chronicles of a Corporate Sage (Kaplan Publishing, 2004) and hosts the popular show WiseTalk, a monthly leadership forum, and WiseSpace, a Zoom coaching community. Sue regularly facilitates strategy offsites and delivers keynotes on influence, coaching, and innovation. Most recently, Sue has been focused on supporting executives to pivot strategies and enhance culture given the Hybrid work environment.

Sue has coached in many SV + SF companies, with C-level Executives and Directors at Amazon, Apple, Cisco, Credit Karma, eBay, GoFundMe, Google, Guru, HPE, Intel, LinkedIn, Microsoft, MongoDB, PayPal, Pinterest, Twitch, Walmart, WorldPay, Yahoo!, Zuora, and Zynga; and non-profits Equality CA, StartOut, and City of SF Depts. of Homelessness, Port, Rec&Park, and Treasurer. Sample engagements include:

  • CFO of a post-merger fintech company. Focus on combining a good strategic plan with strong cultural values in the first 90 days.
  • VP, Global Corporate Marketing of a large tech company. Work with VP and directs to demonstrate how improved cultural engagement in a Hybrid environment greatly contributes to better results.
  • CEO of a pre-IPO tech company. Work with CEO and exec team to “up their game” through better group cohesion and efficient decision-making.

Education + Certifications:

  • Certificate, Design Thinking and the Art of Innovation, Stanford Design School
  • Ed.D., University of San Francisco; Emphasis in Organization/Leadership; Dissertation — Transforming Organizations: Understanding Relationships Among Paradigms, Language, and Action.
  • M.A., Education, Stanford University; Emphasis in Instructional Design
  • B.A., Psychology, Occidental College

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