{"id":32024,"date":"2025-10-10T11:39:19","date_gmt":"2025-10-10T15:39:19","guid":{"rendered":"https:\/\/www.people20.com\/?post_type=expert&#038;p=32024"},"modified":"2026-03-09T13:57:44","modified_gmt":"2026-03-09T17:57:44","slug":"jess-zukus","status":"publish","type":"expert","link":"https:\/\/www.people20.com\/nl\/expert\/jess-zukus\/","title":{"rendered":"Jess Zukus"},"content":{"rendered":"<p>Jess Zukus is Vice President of Global Marketing bij People2.0, waar ze leiding geeft aan een uitgebreide marketingstrategie voor vijf divisies en meerdere klantsegmenten. Met meer dan 10 jaar ervaring in marketing en merkontwikkeling is Jess gespecialiseerd in het schalen van marketingfuncties door perioden van transformatie en groei, terwijl ze tegelijkertijd initiatieven voor klantenwerving en -behoud aanstuurt. <\/p>\n<p>Sinds Jess bij People2.0 werkt, heeft ze de marketingfunctie verenigd na meerdere overnames, waarbij ze teams, technologie en go-to-market-strategie\u00ebn in verschillende wereldwijde markten heeft ge\u00efntegreerd. Ze houdt toezicht op marketing- en verkoopondersteunende professionals en beheert de PR-strategie van het bedrijf, de optimalisatie van CRM en de wereldwijde website-infrastructuur om meetbare resultaten te behalen. <\/p>\n<p>Jess' expertise omvat wereldwijde merkstrategie, marketingactiviteiten, CRM-migraties en digital experience management. Ze heeft initiatieven met grote impact geleid, waaronder de implementatie van bedrijfsbrede tools zoals HubSpot en een wereldwijd intranet, waarvoor ze interne erkenning kreeg met de 2022 Get Stuff Done Award. Ze heeft ook leidinggevende marketingfuncties vervuld in de uitzend-, HR- en beroepsonderwijssector.  <\/p>\n<p>Jess wordt erkend voor haar vermogen om cross-functionele teams te leiden, complexe merkintegraties te begeleiden en marketinginfrastructuur vanaf de grond op te bouwen. Haar passie voor het cre\u00ebren van schaalbare systemen en samenhangende merkervaringen blijft People2.0 helpen haar wereldwijde aanwezigheid te vergroten en waarde te leveren aan klanten, partners en interne teams. <\/p>\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>VP, wereldwijde marketing<\/p>\n","protected":false},"featured_media":32030,"template":"","meta":{"_acf_changed":false,"content-type":""},"sme-category":[1810],"class_list":["post-32024","expert","type-expert","status-publish","has-post-thumbnail","hentry","sme-category-global-nl"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Jess Zukus &#8211; People2.0 | Global<\/title>\n<meta name=\"description\" content=\"Maak kennis met Jess Zukus, VP, Global Marketing en People2.0&#039;s Global expert.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.people20.com\/nl\/expert\/jess-zukus\/\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jess Zukus &#8211; 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