{"id":32025,"date":"2025-10-10T11:39:19","date_gmt":"2025-10-10T15:39:19","guid":{"rendered":"https:\/\/www.people20.com\/?post_type=expert&#038;p=32025"},"modified":"2026-03-09T13:57:44","modified_gmt":"2026-03-09T17:57:44","slug":"jess-zukus","status":"publish","type":"expert","link":"https:\/\/www.people20.com\/de\/expert\/jess-zukus\/","title":{"rendered":"Jess Zukus"},"content":{"rendered":"<p>Jess Zukus ist Vice President of Global Marketing bei People2.0, wo sie eine umfassende Marketingstrategie f\u00fcr f\u00fcnf Gesch\u00e4ftsbereiche und mehrere Kundensegmente leitet. Mit mehr als 10 Jahren Erfahrung im Marketing und in der Markenentwicklung ist Jess Zukus auf die Skalierung von Marketingfunktionen in Zeiten der Transformation und des Wachstums spezialisiert und treibt gleichzeitig Initiativen zur Kundengewinnung und -bindung voran. <\/p>\n<p>Seit ihrem Eintritt bei People2.0 hat Jess die Marketingfunktion nach mehreren \u00dcbernahmen vereinheitlicht und Teams, Technologien und Markteinf\u00fchrungsstrategien in verschiedenen globalen M\u00e4rkten integriert. Sie beaufsichtigt Marketing- und Vertriebsmitarbeiter und verwaltet die PR-Strategie des Unternehmens, die CRM-Optimierung und die globale Website-Infrastruktur, um messbare Ergebnisse zu erzielen. <\/p>\n<p>Jess&#8216; Fachwissen umfasst globale Markenstrategie, Marketing-Operationen, CRM-Migrationen und Digital Experience Management. Sie hat wirkungsvolle Initiativen geleitet, darunter die Implementierung von unternehmensweiten Tools wie HubSpot und ein globales Intranet, wof\u00fcr sie intern mit dem Get Stuff Done Award 2022 ausgezeichnet wurde. Zu ihren Erfahrungen geh\u00f6ren auch fortschrittliche Marketing-F\u00fchrungsrollen in der Personal-, HR- und professionellen Bildungsbranche.  <\/p>\n<p>Jess ist bekannt f\u00fcr ihre F\u00e4higkeit, funktions\u00fcbergreifende Teams zu leiten, komplexe Markenintegrationen zu steuern und die Marketinginfrastruktur von Grund auf aufzubauen. Ihre Leidenschaft f\u00fcr die Schaffung skalierbarer Systeme und koh\u00e4renter Markenerlebnisse hilft People2.0, seine globale Pr\u00e4senz zu steigern und Kunden, Partnern und internen Teams gleicherma\u00dfen einen Mehrwert zu bieten. <\/p>\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>VP, Globales Marketing<\/p>\n","protected":false},"featured_media":32032,"template":"","meta":{"_acf_changed":false,"content-type":""},"sme-category":[1809],"class_list":["post-32025","expert","type-expert","status-publish","has-post-thumbnail","hentry","sme-category-global-de"],"acf":{"your_title":"VP, Globales Marketing","your_email":"","your_phone_number":"","linkedin_profile_url":"https:\/\/www.linkedin.com\/in\/jess-zukus\/","meet_with_me":"https:\/\/global.people20.com\/meetings\/jess-zukus","thought_leadership":"<a href=\"https:\/\/creators.spotify.com\/pod\/profile\/masset---content-amplifie\/episodes\/How-to-align-sales-and-marketing-e2knc1k\">Wie man Vertrieb und Marketing aufeinander abstimmt von Content Amplified<\/a>\n\n\u00a0","three_fun_facts_about_me":"Sprachen - ich w\u00fcrde gerne alle Sprachen flie\u00dfend sprechen, denn Nicken, L\u00e4cheln und lautes Sprechen reichen nicht aus.","whats_a_hobby_or_interest_youve_always_wanted_to_pursue_but_havent_had_the_chance_to_yet":"Heli-Skiing in den Rocky Mountains","if_you_could_eat_one_type_of_cuisine_for_the_rest_of_your_life_what_would_it_be":"Italienisch-Amerikanisch. Pasta, Pizza, Tiramisu, Cannoli... ich kann nicht genug davon bekommen! ","whats_the_best_piece_of_career_advice_youve_ever_received_and_who_gave_it_to_you":"Mein Gro\u00dfvater hatte eine sehr erfolgreiche Gesch\u00e4ftskarriere, und er wiederholte immer wieder zwei Dinge: Sei immer freundlich und k\u00fcmmere dich um dein Team und deine Kollegen, und denke daran, dass du immer etwas von jedem lernen kannst, egal ob es sich um einen frischgebackenen Praktikanten oder eine F\u00fchrungskraft handelt - du musst nur aufgeschlossen sein und zuh\u00f6ren.","if_you_could_master_any_skill_instantly_what_would_it_be":"Ich glaube, das ist eher ein Talent als eine F\u00e4higkeit, aber ich w\u00fcrde gerne singen k\u00f6nnen.","hobbies_books_im_reading_interests":"<a href=\"https:\/\/www.people20.com\/knowledge-center\/\">people20.com\/knowledge<\/a>\n<a href=\"https:\/\/www.staffingindustry.com\/\">staffingindustry.com<\/a>\nEin gro\u00dfartiges Netzwerk in meiner N\u00e4he zu haben, von dem ich Ideen abprallen lassen und Probleme besprechen kann.","events_for_this_sme":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Jess Zukus &#8211; 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